Let me preface this post by saying I don’t like color. It generally turns me off and to me looks, in a word, cheap. Maybe if I had the budget to spend on high end pieces constructed in fine fabrics then I could buy dyes that won’t fade in the wash or a non-garish red. But in the absence of that luxury I find that a palette of all black, white, navy and gray helps to elevate my Zara and H&M wardrobe. Plus I just like those colors (or lack thereof). The latest no-color color that has caught my fancy is blush. The color pink kind of gives me the heebie jeebies, but this blush is really just a notch or two past nude so I feel ok about it. There’s a high probability that this new blush craving is a result of the spring-Easter-pastel thing that’s happening on Instagram now. I even have a fluffy almost-blush faux fur coat that I’ve been sporting lately (while SXSW-ing and sipping mimosas evidently).

To all my fellow color-phobes – do you think you’ll try a nude-pink-blush this season?

Cristina V. Cleveland

Cristina V. Cleveland is a senior beauty editor based in Austin, TX. She has been exploring personal style and decor on Fuji Files since 2009. Her work as a writer and editor has appeared in publications like Refinery29, Birchbox, TradHome Magazine, To&From Magazine, Coco+Kelley, CamilleStyles and ads in Glamour, InStyle and Lucky.

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Rather than pushing up-to-the-minute trends and products, Fuji Files is about discovering a lasting, personal aesthetic and the journey to feeling your personal best. 

Fuji Files was started by Cristina Cleveland, the Managing Editor of NaturallyCurly, the largest hair and beauty content platform. Her work as a writer and editor has appeared in publications like Refinery29, Teen Vogue, CamilleStyles, Blavity, Birchbox, TradHome Magazine, Coco+Kelley, and ads in Glamour, InStyle and Lucky.