3 Ways to Fight Fashion Week Fomo


Fashion week is up there on the list of events that take over my Instagram for the sole purpose of inducing FOMO* into the hearts and souls of bloggers everywhere. Right up next to Coachella, and Alt Summit.

Those thoughts of “there’s a million other bloggers, I’m not special” or “I don’t know what makes my ‘voice’ unique” or “nobody even reads this thing” seem to be amplified during these high fomo periods. But to avoid that downward spiral of insecurity, there are three things that I do to avoid Fashion Week FOMO.

1. Avoid Instagram

Yup, I said it. I avoid Instagram when I know it’s going to put me in a funk. Yunno those people that make you feel bad about yourself every time they post a pic? “Champagne on a random rooftop in NY, what is my life” people. Or “Done with NYFW, packing for Milan. Ughhh so over it” people. You know what I’m talking about! If you need to strategically unfollow a few people, then do so. And next time you’re sitting at a restaurant waiting for a friend to show, check out the appetizers list. Treat yourself to a drink. Do whatever you have to, but just don’t pull out that social crutch Instagram because during this high fomo period, it will only make you feel blue.

2. Cultivate gratitude

Cheesefest? Maybe. But when you take a moment to be grateful for every friend, shoe and meal you have in your life, you’ll forget that you aren’t sitting front row at a fashion show (and wonder why you cared so much that you weren’t). I once read that when you appreciate what you have, what you have appreciates in value. So taking 5 seconds to cultivate a little gratitude will make your own personal stock go up.

3. Do something

Here are a few things I did last week that didn’t involve Instagram, Facebook or The Sartorialist:

a. Go on a walk with a friend.

b. Make some noodles… I added bacon.

c. Go to the park, bring a book (I brough Daughter of Fortune).

d. Get new tires for your car. Ok that’s something I didn’t do last week but is on my to do list.

My point is, there’s a whole world out there that doesn’t even realize Fashion Week is happening. Go hang out with those people.


What do you do to fight Fashion Week Fomo?

xoxo Cristina

PS Wanna read more about Fomo?

Feel Like a Wallflower? Maybe It’s Your Facebook Wall – NY Times
FOMO Addiction – World of Psychology
Connected, but Alone – TED Talks

*Fomo: An acronym for the fear of missing out

Cristina V. Cleveland

Cristina V. Cleveland is a senior beauty editor based in Austin, TX. She has been exploring personal style and decor on Fuji Files since 2009. Her work as a writer and editor has appeared in publications like Refinery29, Birchbox, TradHome Magazine, To&From Magazine, Coco+Kelley, CamilleStyles and ads in Glamour, InStyle and Lucky.

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Rather than pushing up-to-the-minute trends and products, Fuji Files is about discovering a lasting, personal aesthetic and the journey to feeling your personal best. 

Fuji Files was started by Cristina Cleveland, the Managing Editor of NaturallyCurly, the largest hair and beauty content platform. Her work as a writer and editor has appeared in publications like Refinery29, Teen Vogue, CamilleStyles, Blavity, Birchbox, TradHome Magazine, Coco+Kelley, and ads in Glamour, InStyle and Lucky.