Hey dear reader. I recently stumbled across this editorial on Aussie babe Mandy’s blog Oracle Fox. I scrolled through the photos thinking to myself ‘oh I remember this editorial, white buttoned up collar, grey sweater, winged eyeliner, this must be from 2010? 2011?’
 
Wrong. Elle France August 2012. August 2012! This editorial is brand new and I could have sworn I’d seen it before. Ever have editorial deja vu?
Now I’m conflicted here, because I love that Alexa Chung is focused, distinct and consistent in her personal style. If you were to cover up her head and show me a photo I could tell right away that it was her. And I love that about her. I hope to one day get to a point where someone could do the same for me. But part of me wonders, where’s the fun in that? Is it repetitive and does it even verge on boring?
Have we seen it all before?
xoxo Cristina
SOURCE: ORACLE FOX
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Cristina V. Cleveland

Cristina V. Cleveland is a senior beauty editor based in Austin, TX. She has been exploring personal style and decor on Fuji Files since 2009. Her work as a writer and editor has appeared in publications like Refinery29, Birchbox, TradHome Magazine, To&From Magazine, Coco+Kelley, CamilleStyles and ads in Glamour, InStyle and Lucky.

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SHOWHIDE Comments (6)
  1. Funny enough I was just watching a video on youtube (an interview with Rachel Zoe) and they were talking about the same thing. How someone’s personal style embodies them so much that you don’t have to see the person to know who it is.

    By the way I think I just haven’t been on your page in a while but I love the new layout!

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FUJI FILES

Rather than pushing up-to-the-minute trends and products, Fuji Files is about discovering a lasting, personal aesthetic and the journey to feeling your personal best. 

Fuji Files was started by Cristina Cleveland, the Managing Editor of NaturallyCurly, the largest hair and beauty content platform. Her work as a writer and editor has appeared in publications like Refinery29, Teen Vogue, CamilleStyles, Blavity, Birchbox, TradHome Magazine, Coco+Kelley, and ads in Glamour, InStyle and Lucky.